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Consulting & Assessment

Data Assessment for Customer One View Readiness

Uncover Online Footprints of your Offline Customer Data with Customer Single View.  

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As a leading provider of digital solutions, LS Digital understands the challenges that complex brands face when it comes to managing customer data. With data scattered across multiple databases, it can be difficult to provide personalized communication and truly understand your customers. That’s why we specialize in creating a Customer Single View (CSV) for our clients.  

By setting up a CSV, brands can create a single identity for each customer from the data stored in various systems. This unique identifier allows brands to gain valuable insights into a customer’s online and offline interactions, including purchase history, browsing behavior, and more. With this information, brands can create targeted and personalized marketing campaigns, improve customer service, and increase customer loyalty.   

 PiGraph is a set of APIs and algorithms that gather data from various databases and associates a single identifier to them.   

  1. User level GA insights added to the existing customer data  
  2. API connecters available to triangulate data based on Standard Identifiers  
  3. Existing systems assessed to eliminate data redundancy   
  4. Best practises of data collection, collation and storage followed  

Benefits of
Partnering with us?

Personalization Opportunities Unlocked

Share the single customer ID created using PiGraph to your chat bots, call centre, Notifications etc to send notifications 

AI/ML use cases unlocked

Extract this data to fuel AI/ML use cases like Lead Scoring, Dynamic Segmentation, Predictive analysis and more 

Offline customer’s Online footprints gathered  

Gather data from GA against customer IDs of existing customers to gain insights on their online interactions (Clicks, Page visits, Market Segment, Interests).  

Website behaviour study 

Divide campaigns into different buckets like Existing Customers, New Customers, Offline Online Customers and so on to study their behaviour on the website.  

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PUBLIC NOTICE

This serves as a public notice to raise awareness regarding the misuse of Logicserve Digital Private Limited’s (LS Digital) identity. It has come to our attention that certain individuals/entities are engaging in fraudulent activities by falsely representing themselves as employees, representatives, or agents of LS Digital. These perpetrators aim to exploit and deceive prospective job seekers by illegitimately offering employment opportunities through various online platforms such as [Telegram, WhatsApp, LinkedIn and other websites]. We understand that they are also reaching out to people via telephone calls, issuing counterfeit offer letters, conducting fake interviews and requesting financial deposits into specific bank accounts. We encourage the public to exercise caution and verify any such communications to ensure authenticity.

Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.

Our human resources/recruitment team exclusively corresponds through email addresses with the domain [LSDIGITAL.COM]. If you receive any communication from any other domain or through a generic email ID ending with Gmail/Yahoo domain regarding a job offer or interview call, exercise vigilance, as it may indicate a potential scam.

In the event that you believe you have fallen victim to recruitment fraud, we urge you to promptly report the incident to law enforcement agencies. 

 

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