The Outcome
15.2%
The campaign on Jio Cinema yielded significant uplift of in the brand keyword searches
The campaign on Jio Cinema yielded significant uplift of in the brand keyword searches
Key message: Protein powders are relevant for men and women equally, who want to achieve More in Sports
Drive Brand Awareness and Consideration
Drive Awareness For Optimum Nutrition By Campaign With Women IPL Team : Delhi Capitals with Campaign ‘Sabka Protein Ek’
Curated 10sec video and content was exposed to Live audience watching WPL’23 on CTV and Linear TV(SD & HD) on Jio Cinema