Utilization of blogs increased traffic and user engagement for hospitality industry.

challenges

    1. Improve Brand Awareness, increase organic traffic and user engagement with the help of blogs​
    1. Increase visibility of non-brand keywords related to business​

The Outcome

43%

Increase in organic clicks

46%

Increase in organic impressions

6%

Increase in organic blog contribution(from April to June)|

271

Travel related keywords started appearing in the featured snippet.​