1.Microsoft Drops Twitter from its Social Media Management Platform
Another blow for Twitter’s ad business, with Microsoft announcing that it will be removing Twitter from its Digital Marketing Center management element. [Source: Social Media Today]
2. Google launches a new crawler named GoogleOther
Google has launched GoogleOther, a new web crawler. GoogleOther will be used internally by various Google teams to crawl the public web, said Google’s Gary Illyes on LinkedIn. [Source: Search Engine Land]
3. Amazon Launches New Generative AI Service Through Its Cloud Computing Platform
The company has decided to launch a new generative AI service through its cloud computing initiative. Furthermore, the goal here is to target corporate individuals that wish to include AI in their company. [Source: Digital Information World]
4. Snap Unveils New Features at 2023 Partner Summit, Including AR and AI Elements
Snapchat held its annual Partner Summit, where it previewed a range of new updates and tools, and shared new stats on usage trends, evolving behaviors, and more. [Source: Social Media Today]
5. Google Announces Internal Shakeup to Create Google DeepMind
Google and DeepMind announced the creation of a new group called Google DeepMind that will combine the infrastructure and research of two units within Alphabet in order to achieve faster and stronger progress and collaboration. [Source: Search Engine Journal]
6. Instagram Reels gets new updates on Trends, Editing and Gifts
The new features will help creators get more insights on their reels, with easier editing elements and the ability to send gifts to support them. [Source: Social Samosa]
7. LinkedIn Shares Insights into How its Feed Algorithm Works in Overview of Spam Tackling Efforts
LinkedIn has shared a new technical overview of its efforts to combat viral spam in the app, which also provides some interesting notes on how its feed algorithm works, and how content gains traction in the app. [Source: Social Media Today]
8. Google implements a new GA4 fractional, cross-channel web conversions feature
Google Ads has recently implemented a new feature that allows the platform to import fractional, cross-channel web conversion credits from Google Analytics 4 properties. [Source: Search Engine Land]
9. Reddit Announces New API Pricing, New Moderator Tools
Reddit has announced a change to its API access, which will see the platform now charge big businesses for their use of Reddit data, under a new ‘Premium’ usage tier. [Source: Social Media Today]
10. Google Goes Public With Its Latest Post-Cookie Tracking Trial And The Results Are Promising
Google is slowly but surely moving out of the phase of data tracking cookies.The leading search engine giant is on the lookout to create a range of better options that are more friendly and allow advertisers to run effective advertising campaigns online. [Source: Digital Information World]
