1.Google Pay will now send you personalised ads based on your spends
Google Pay will also let its users personalize the app. Based on your spending on the app, the company will send you relevant offers and rewards. [Source: India Today]
2. Facebook to allow content creators to monetize short videos
Facebook is set to allow content creators to monetize short videos on its platform to help them stay afloat during the pandemic. [Source: Share Cast]
3. Twitter Looks to Provide More Reassurance on Ad Placement with TAG Certification
Twitter is providing more assurance for advertisers around ad placement with the announcement that it’s earned the Trustworthy Accountability Group (TAG) Brand Safety Certified Seal. [Source: Social Media Today]
4. Google Search Console rich results report updated
Google has made two changes to the rich results report in Google Search Console. One of them is related to the job posting report and the other is related to the FAQ and Q&A rich results report. [Source: Search Engine Land]
5. Facebook Adds ‘Holiday Mode’ Option to Marketplace
Facebook has added a new ‘Holiday Mode’ to Marketplace which effectively enables users to pause their Marketplace listings if they go away. [Source: Social Media Today]
6. Twitter Spaces to launch publicly next month, may include Spaces-only tweets
Twitter Spaces, the social network’s Clubhouse rival, is working towards a public launch in April. [Source: TechCrunch]
7. YouTube Looks to Provide More Tools to Tap into the Rise of Connected TV Viewing
YouTube has outlined the opportunities of Connected TV viewers and eCommerce on the platform in a new update on its product roadmap and plans for future developments. [Source: Social Media Today]
8. Instagram Spotted Testing ‘Captions’ Sticker in Stories for Auto-Generated Closed Captions
Instagram has been spotted testing a new sticker for Stories that automatically generates captions for Instagram Stories. [Source: Gadgets 360]
9. Google Announces Free Hotel Booking Links
Google announced that travel booking links, previously provided through Google Hotel Ads, will be free. Provides a source of free traffic. [Source: Search Engine Journal]
10. Twitter Will Now Enable Advertisers to Control Who Can Reply to Their Promoted Tweets
Twitter will now enable advertisers to limit who can reply to their promoted tweets via a new dropdown menu. [Source: Social Media Today]