Facebook Ads are Getting Smarter: Here’s What Marketers Must Do to Thrive

Facebook ads have grown smarter, and there's a need for smarter paid ad strategies to meet your advertising objectives. Read on to know about what has changed and what you can do about it.

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Read more about the article Top 5 Tools to Perfect Your Instagram Video Marketing Strategy
These apps are a great choice for marketers who are looking to demonstrate their product features. You can also add direct links to your products and pull in more traffic and drive up sales.

Top 5 Tools to Perfect Your Instagram Video Marketing Strategy

These apps are a great choice for marketers who are looking to demonstrate their product features. You can also add direct links to your products and pull in more traffic and drive up sales.

Continue ReadingTop 5 Tools to Perfect Your Instagram Video Marketing Strategy
Read more about the article Facebook Finally Rolls out the Most Awaited ‘Unsend’ Option on Messenger
This latest feature will provide Facebook Messenger users with an option to retract messages sent wrongly within a 10-minute window of sending it.

Facebook Finally Rolls out the Most Awaited ‘Unsend’ Option on Messenger

This latest feature will provide Facebook Messenger users with an option to retract messages sent wrongly within a 10-minute window of sending it.

Continue ReadingFacebook Finally Rolls out the Most Awaited ‘Unsend’ Option on Messenger
Read more about the article What Instagram Users Expect from Brands: Study by Facebook IQ
Facebook IQ recently commissioned two studies to find out why people choose to follow brands on Instagram and the type of content they desire from their preferred brands.

What Instagram Users Expect from Brands: Study by Facebook IQ

Facebook IQ recently commissioned two studies to find out why people choose to follow brands on Instagram and the type of content they desire from their preferred brands.

Continue ReadingWhat Instagram Users Expect from Brands: Study by Facebook IQ

LinkedIn stops mail export facility with the new privacy setting

Professional networking giant, LinkedIn has come up with a new change in privacy settings that is sure to cause a ripple among marketers and lead generation experts. Under this change, it now prevents others from exporting your email address from the site.

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Facebook removes the option for auto posting tweets and retweets from Twitter

Popular social media platform Facebook announced that it had deprecated its Publish action feature from its API. This feature earlier made it possible for apps to publish posts on Facebook as the logged-in user.

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Pinterest Adds Fifth Specialty to its Pinterest Marketing Partners Program

Pinterest has been making multiple moves to enable better ad serving and higher ROI from its social media platform. Taking one more step towards this aspect, the platform added a new specialty within its PMP (Pinterest Marketing Partners) program.

Continue ReadingPinterest Adds Fifth Specialty to its Pinterest Marketing Partners Program