How Brands Can Benefit From Digital Sales Transformation

Whether you buy an everyday essential or medical equipment, digitised sales processes have completely transformed the way you plan your purchase. Quite naturally, sales officials, marketers, and product developers have to stay abreast of these emerging technologies. Before we dive deep into the nuances, let’s track the significant changes in this regard!

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Did You Know? Google Ranks the Videos Differently than YouTube.

While searching something online, Google shows a certain kind of YouTube videos in its search results, however, if you use the search term on YouTube, you would get different search results. This happens because according to a report from the Stone Temple Consulting, Google and YouTube rank the videos differently.

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Read more about the article Ad Viewability – Importance over Impressions and other Interesting Factors
Source: viewability.withgoogle.com

Ad Viewability – Importance over Impressions and other Interesting Factors

When we talk about first fold of the page that provides more ad viewability, ads placed just above the fold of a page have higher viewability that those at the top of the page.

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Understanding SSL Certificates to Secure Your Website

We live in an era of online business which makes websites vulnerable to hackers, phishers, spoofers, and other cyber-criminals. Thus, it is imperative for all business owners to install SSL on their sites to protect their online stored information and keep internet fraudsters at bay.

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