Here, in this post, we show all that you need to know about sitemaps – how to create, submit and best practices.
Google recently announced that the search engine is introducing a new feature, Activity Cards that makes it easier for users to do in-depth research on any topic.
It looks like Google has caught on to the challenge of mispronouncing words and is planning to introduce a tool in web search that will help you pronounce words the right way.
Google has brought down the incentives substantially for retailers who benefited from deploying untrue and fake websites on price comparison for eCommerce products. This means that Google will incentivise advertisers to create price comparison sites that would be displayed on the search engine’s Shopping Box.
These days, just making original content is not enough. Knowing how to effectively push it across so that it yields you the right results is also imperative. Original visual content…
Marketers are often looking for ways to extract the maximum potential out of the ad serving platforms they have invested in. Here is our list of some of the best tips to get more out of your Google Ads and Bing Ads UI.
Marketers knew it as ‘Google Now’ in its earliest avatar; then it was re-christened to ‘Google Feed’. Now, the third wave of change has come across the platform and is known as ‘Google Discover’. Here's a look at how the ads being displayed on this platform have undergone substantial changes to give it a fresh look.
Digital marketing experts have seen a flurry of new reports being ported from the legacy version of Google Search Console to the new beta Search console that has completed development and is seeing a limited trial run for now. They now have three more reports added last week. Let’s take a look at what these reports do and how it helps marketers gain useful insights.
Google has come up with a relatively small but an integral update. This update is regarding changes one can make to knowledge panel results. It now allows brands to have command over what their knowledge panel result speaks about the brand.
Considering the dominance of SEO criteria in every form of content that goes up these days, there has been a lot of debate regarding where it would be best to place optimised promotional content. And though opinions regarding this vary, they sort of depend on the goals of the webmaster in concern. This eventually makes the debate settle down a bit considering subjectivity and the varied needs of online content developers.