How To Improve Ad Rank
When you realize and accept the fact that Google is here to serve both its users as well maximize advertising revenue for itself, the logic used by Google to target…
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When you realize and accept the fact that Google is here to serve both its users as well maximize advertising revenue for itself, the logic used by Google to target…
To track the performance of your business, it is important to track your conversions. By using Google Analytics, tracking and measuring the source of conversion becomes super easy. When using…
More and more consumers are opting for online shopping. With this, the efficacy of paid search for online retailers keeps growing. Both mobile traffic and money spent online by mobile…
Managing a small business does require employees to wear more than one hat to keep things going. When it comes to PPC, the big question arises once again…..should you outsource…
Quality Score is an integral part of any PPC Campaign. This makes it imperative to work upon enhancing the quality score of the keywords within the campaign. I would like…
Wondering how to write winning PPC ads which enhance your conversion rate and lead to better ROIs? With no dearth of tips on effective PPC ads available across the Internet,…
Back in late June this year, Google had introduced AdWords Review Extension designed to allow the AdWord account holders to add the reviews from a third-party, right into the advertisements.…
Launched in 2011 - 12, the Google’s Dynamic Search Ads (DSA) program has yet to click off amongst advertisers. Nevertheless, reports of its successful implementation are slowly pouring in which…
“You finally have your website up and running. All you need to do now is to wait for the customers to pour in and buy your products.” Hold on. That's…
It is the keyword in your paid search account that drives your entire PPC campaign. Without the right keyword, don't expect your ad to pull-in the right amount of traffic.…