Weekend Digital Media Round-up: Google inks deal with comScore, Twitter’s new Lite version, Facebook Workplace, LinkedIn’s Lead Gen Ads and more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at: newsbulletin@logicserve.com

Continue ReadingWeekend Digital Media Round-up: Google inks deal with comScore, Twitter’s new Lite version, Facebook Workplace, LinkedIn’s Lead Gen Ads and more…

Will Twitter Roll Back its Change or Will it Stick to its Guns – An analysis on paradigm shift in Twitter features

If you are an ardent Twitter user, you may feel appalled and maybe even sympathetic for the wide range of criticism it receives. The platform has time and again been…

Continue ReadingWill Twitter Roll Back its Change or Will it Stick to its Guns – An analysis on paradigm shift in Twitter features

Weekend Digital Media Round-up: Google tracked 4 billion store visits, Bing ads migration to monthly budgets, Pinterest’s current focus and more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at: newsbulletin@logicserve.com

Continue ReadingWeekend Digital Media Round-up: Google tracked 4 billion store visits, Bing ads migration to monthly budgets, Pinterest’s current focus and more…

Status of Discovery – Facebook’s latest must-know update

This engagement is especially relevant for brands to reach out to users on the social media platform. This becomes an avenue where brands can be ‘found’. There is the possibility of selling promoted content space with this tab, in case that is the direction Facebook wants to take.

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Weekend Digital Media Round-up: Google’s shortcuts in search, audits for walled gardens, Bad bots, LinkedIn’s matched audience and more…

Don't forget to check out updates on LinkedIn's matched audiences, marketing in post-digital world, mapping customer journey and Facebook's shoppable collection among many other in this week's news updates.

Continue ReadingWeekend Digital Media Round-up: Google’s shortcuts in search, audits for walled gardens, Bad bots, LinkedIn’s matched audience and more…

Weekend Digital Media News Roundup: Google’s local extension display ads, Ad-viewability, Facebook Stories, SimilarWeb’s Digital Insights and more.

Check out Twitter's NewFronts, Google's latest update on location extension display ads, Ad-viewability, mobile speed industry benchmarks and the importance of appealing to a unified customer.

Continue ReadingWeekend Digital Media News Roundup: Google’s local extension display ads, Ad-viewability, Facebook Stories, SimilarWeb’s Digital Insights and more.