Ensuring Consumer-Data Privacy in This Era of Digital Personalization at Scale
Striking the right balance between consumer data-privacy and personalization: How brands can strategize for both.
6 Digital Content Consumption Preferences Of A Classic Consumer
New-age consumer trends that are influencing the way people consume content on digital.
5 Digital Marketing ‘Tells’ That Are Real
If you think you know all the roundabouts of creating a great marketing strategy for your brand. Please take a moment to know five digital marketing ‘tells’ that every marketer should know.
The Role of Customer Call Data in Bridging the Existing Data Gap in Remarketing
How marketers can enhance the remarketing journey by tracking data from customer calls.
B2B Marketers Focusing More on the Customer Experience using Data
Here are some key insights on data-driven marketing for B2B marketers to improve the customer experience.
5 Marketing Channels that Benefit from Data Collected via Paid Search
Here are some insights for marketers on how to use paid search data to amplify their marketing efforts.
Striking the right balance between Technology & Creativity to make your marketing more effective.
In today’s connected world to ensure reach and engagement, creativity and innovation backed by technology will be the game changer.
Will Okay Google and Visual Search replace the Search Text Box?
The new age customers are shifting their search pattern to voice and visual search. What do you prefer?
Top 8 Customer Experience Trends that will Shape the Face of Marketing in 2020 and Beyond
Key Customer Experience Tactics which every marketer should consider in their marketing strategy plan for 2020 and beyond.
Why Marketers must look beyond Buyer Personas and use Data-Driven Insights to Identify their True Audience
Look beyond traditional ways of targeting your customers. It's time to move to data-driven marketing.
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