Read more about the article Weekend Digital Media Round-Up: AI and 3D technology transforming media industry, Why Data Quality Matters in the Age of Generative AI, Meta Pushes GA4 Integration, Boasts 22% Conversion Boost & More….

Weekend Digital Media Round-Up: AI and 3D technology transforming media industry, Why Data Quality Matters in the Age of Generative AI, Meta Pushes GA4 Integration, Boasts 22% Conversion Boost & More….

1.AI and 3D technology transforming media industry AI is being used to improve business process efficiency through data analysis and predictive analytics. From a consumer perspective, AI has significantly changed…

Continue ReadingWeekend Digital Media Round-Up: AI and 3D technology transforming media industry, Why Data Quality Matters in the Age of Generative AI, Meta Pushes GA4 Integration, Boasts 22% Conversion Boost & More….
Read more about the article YouTube Adds Simplified Ad Campaign Creation Within Studio, Meta Unveils AI-Powered Ad Tools at Newfronts, Meta’s AI tools for advertisers can now create full new images, not just new backgrounds & More….

YouTube Adds Simplified Ad Campaign Creation Within Studio, Meta Unveils AI-Powered Ad Tools at Newfronts, Meta’s AI tools for advertisers can now create full new images, not just new backgrounds & More….

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1.YouTube Adds Simplified Ad Campaign Creation Within Studio YouTube’s making it easier to promote your videos, with a new, simplified ad campaign set-up option available within YouTube Studio itself, as…

Continue ReadingYouTube Adds Simplified Ad Campaign Creation Within Studio, Meta Unveils AI-Powered Ad Tools at Newfronts, Meta’s AI tools for advertisers can now create full new images, not just new backgrounds & More….
Read more about the article Weekend Digital Media Round-Up: What’s shaping today’s movie and TV streaming viewer behavior, Digital advertisers still looking for recipe to thrive in cookieless world, 2024 SEO tools & tactics to refresh your strategy & boost performance, and more…..

Weekend Digital Media Round-Up: What’s shaping today’s movie and TV streaming viewer behavior, Digital advertisers still looking for recipe to thrive in cookieless world, 2024 SEO tools & tactics to refresh your strategy & boost performance, and more…..

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1.What’s shaping today’s movie and TV streaming viewer behavior? People—especially Millennials and Gen Z—are reevaluating their relationship with streaming services. [Source: Adweek] 2. Digital advertisers still looking for recipe to…

Continue ReadingWeekend Digital Media Round-Up: What’s shaping today’s movie and TV streaming viewer behavior, Digital advertisers still looking for recipe to thrive in cookieless world, 2024 SEO tools & tactics to refresh your strategy & boost performance, and more…..
Read more about the article Weekend Digital Media Round-Up: Microsoft Ads introduces faster and easier access to performance data, Google launches new approach to marketing mix modelling, Google allows users to fine-tune Gemini for more precise responses, and more…..

Weekend Digital Media Round-Up: Microsoft Ads introduces faster and easier access to performance data, Google launches new approach to marketing mix modelling, Google allows users to fine-tune Gemini for more precise responses, and more…..

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1.Microsoft Ads introduces faster and easier access to performance data Microsoft Advertising launched a new tool called Insights Navigator, designed to provide faster, easier access to key data insights and…

Continue ReadingWeekend Digital Media Round-Up: Microsoft Ads introduces faster and easier access to performance data, Google launches new approach to marketing mix modelling, Google allows users to fine-tune Gemini for more precise responses, and more…..
Read more about the article Weekend Digital Media Round-Up: Microsoft embraces Google’s privacy approach for advertising, Survey reveals vast generational differences in shopping habits, Yes, TV is still the place to be for today’s advertisers, and more…..

Weekend Digital Media Round-Up: Microsoft embraces Google’s privacy approach for advertising, Survey reveals vast generational differences in shopping habits, Yes, TV is still the place to be for today’s advertisers, and more…..

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1.Microsoft embraces Google's privacy approach for advertising Microsoft has decided to use Google's Privacy Sandbox standards for its advertising services. [Source: Digital Information World] 2. Survey reveals vast generational differences…

Continue ReadingWeekend Digital Media Round-Up: Microsoft embraces Google’s privacy approach for advertising, Survey reveals vast generational differences in shopping habits, Yes, TV is still the place to be for today’s advertisers, and more…..
Read more about the article Weekend Digital Media Round-Up: Instagram Experiments with New ‘Friend Map’ Live Location Display, Google Ads Checklist: 5 Ways To Audit & Optimize Your Campaigns To Boost Results, How Are Marketers Incorporating Generative AI?, and more…..

Weekend Digital Media Round-Up: Instagram Experiments with New ‘Friend Map’ Live Location Display, Google Ads Checklist: 5 Ways To Audit & Optimize Your Campaigns To Boost Results, How Are Marketers Incorporating Generative AI?, and more…..

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1.Instagram Experiments with New ‘Friend Map’ Live Location Display Instagram has now confirmed that it is indeed working on a new “Friend Map” display in the app, which is pretty…

Continue ReadingWeekend Digital Media Round-Up: Instagram Experiments with New ‘Friend Map’ Live Location Display, Google Ads Checklist: 5 Ways To Audit & Optimize Your Campaigns To Boost Results, How Are Marketers Incorporating Generative AI?, and more…..
Read more about the article Weekend Digital Media Round-Up: YouTube marks new milestone in Connected TV viewing, adds TV channel pages, Harmonizing human potential and AI: The evolution of work in the digital era, WhatsApp adds new text formatting options to improve communications, and more…..

Weekend Digital Media Round-Up: YouTube marks new milestone in Connected TV viewing, adds TV channel pages, Harmonizing human potential and AI: The evolution of work in the digital era, WhatsApp adds new text formatting options to improve communications, and more…..

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1.YouTube marks new milestone in Connected TV viewing, adds TV channel pages With YouTube marking a new milestone in connected TV viewing (i.e. people watching YouTube on their home TV…

Continue ReadingWeekend Digital Media Round-Up: YouTube marks new milestone in Connected TV viewing, adds TV channel pages, Harmonizing human potential and AI: The evolution of work in the digital era, WhatsApp adds new text formatting options to improve communications, and more…..
Read more about the article Weekend Digital Media Round-Up: How to use AI to elevate social media campaigns, Instagram is trying out a new feature that will limit the number of hashtags used on a post to 5, Google uses AI to detect fake online reviews faster; and more…..

Weekend Digital Media Round-Up: How to use AI to elevate social media campaigns, Instagram is trying out a new feature that will limit the number of hashtags used on a post to 5, Google uses AI to detect fake online reviews faster; and more…..

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1.How to use AI to elevate social media campaigns Artificial intelligence (AI) is reshaping social media marketing in significant ways. Discover how brands like Coca-Cola, Wowcher, and Sephora use AI…

Continue ReadingWeekend Digital Media Round-Up: How to use AI to elevate social media campaigns, Instagram is trying out a new feature that will limit the number of hashtags used on a post to 5, Google uses AI to detect fake online reviews faster; and more…..
Read more about the article Weekend Digital Media Round-Up: Whatsapp Rolls Out Voice Notes And Three Other Features To Channels: All The Details, Instagram Now Allows Users To Create And Share Custom Stickers From Photos, Here Is How, Youtube Adds Simplified Tools To Edit Long Form Clips Into Shorts; Details& More…..

Weekend Digital Media Round-Up: Whatsapp Rolls Out Voice Notes And Three Other Features To Channels: All The Details, Instagram Now Allows Users To Create And Share Custom Stickers From Photos, Here Is How, Youtube Adds Simplified Tools To Edit Long Form Clips Into Shorts; Details& More…..

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1.Whatsapp Rolls Out Voice Notes And Three Other Features To Channels: All The Details WhatsApp rolls out new features including voice notes, polls, sharing to status, and multiple admins for…

Continue ReadingWeekend Digital Media Round-Up: Whatsapp Rolls Out Voice Notes And Three Other Features To Channels: All The Details, Instagram Now Allows Users To Create And Share Custom Stickers From Photos, Here Is How, Youtube Adds Simplified Tools To Edit Long Form Clips Into Shorts; Details& More…..