Connected TV: The Future of Digital Media Strategy
As digital advertising continues to evolve, Connected TV (CTV) has emerged as a key driver of modern media strategies. In a market such as India, where viewers spend over 3.5…
As digital advertising continues to evolve, Connected TV (CTV) has emerged as a key driver of modern media strategies. In a market such as India, where viewers spend over 3.5…
Remember the last time you Googled something? Did you actually click on a website, or did you find your answer right there on the search results page? If you didn't…
Remember the popular Netflix show “Is it Cake”, where participants struggled to determine whether the object in front of them was cake or not? While most of the participants seemed…
The digital world is about to witness a significant development: third-party cookies will soon belong only to history books. Now, imagine these cookies as small trackers trailing you wherever you…
1.YouTube Adds Simplified Ad Campaign Creation Within Studio YouTube’s making it easier to promote your videos, with a new, simplified ad campaign set-up option available within YouTube Studio itself, as…
The fast-paced world of marketing presents brands and marketers with a host of challenges. As the industry is in a constant state of evolution, adaptability and innovation become indispensable traits…
Experience the pulse-pounding rush of adrenaline as you immerse yourself in an array of top-notch casino games that are meticulously crafted to deliver an unparalleled gaming experience. Whether you are…
In the world of e-commerce, Amazon reigns supreme, offering a vast marketplace for both sellers and buyers. If you're a brand owner or seller on Amazon, you know that staying…
In today’s business world organisations from all sectors are going through a transition from offline to online. Pushing the horizontals like digital brand experience and marketing to take a centre…
In the world of online shopping, Flipkart's annual Big Billion Days Sale is a highly anticipated event for Indian shoppers. Let's dive into the Big Billion Days Sale's history, how…