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Weekend Digital Media Round-Up: India's GCC are driving AI projects for global ops, E-commerce and OOH advertising integration key to future growth, Why it’s important to build meaningful difference through CX and not just communications & More….

Weekend Digital Media Round-Up: India’s GCC are driving AI projects...

1. India's GCC are driving AI projects for global ops ​​India's Global Capability Centers (GCCs) are increasingly leading strategic AI...

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Why Regional Content is Driving Digital Advertising Growth in India

Why Regional Content is Driving Digital Advertising Growth in India

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Voice Search Marketing Optimizing Content for Smart Speakers and Voice Assistants in India

Voice Search Marketing Optimizing Content for Smart Speakers and Voice Assistants in India

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Vernacular SEO: The Key to Tapping into India’s Tier-2 and Tier-3 Markets

Vernacular SEO: The Key to Tapping into India’s Tier-2 and Tier-3 Markets

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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A Day In The Life Of - A Digital Marketer From Housejoy.in

A Day In The Life Of – A Digital Marketer From Housejoy.in

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A Day In The Life Of - A Digital Marketer From House of Hiranandani

A Day In The Life Of – A Digital Marketer From House of Hiranandani

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A Day In The Life Of - A Digital Marketer From Aditya Birla Sun Life Asset Management

A Day In The Life Of – A Digital Marketer From Aditya Birla Sun Life Asset Management

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A Day In The Life Of - A Digital Marketer from HDFC Life

A Day In The Life Of – A Digital Marketer from HDFC Life

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A Day In The Life Of - A Digital Marketer from IIFL

A Day In The Life Of – A Digital Marketer from IIFL

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A Day In The Life Of - A Digital Marketer from Domino's

A Day In The Life Of – A Digital Marketer from Domino’s

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Consumer Journey Mapping for Success

Consumer Journey Mapping for Success

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Adobe wants Marketers to Transition beyond B2B and B2C to B2E

Adobe wants Marketers to Transition beyond B2B and B2C to B2E

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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We are at India Affiliate Summit 2016! Let’s meet and talk data

We are at India Affiliate Summit 2016! Let’s meet and talk data

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News: Alibaba in Talks with Snapdeal Plans to Enter the Booming Indian Online Retail Space

News: Alibaba in Talks with Snapdeal Plans to Enter the Booming Indian Online Retail Space

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What every Affiliate marketer should know?

What every Affiliate marketer should know?

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Affiliate marketing saw growth in 2013 via more investment and global expansion. This will continue and expand in 2014

Affiliate marketing saw growth in 2013 via more investment and global expansion. This will continue and expand in 2014

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Email Marketing

Email Marketing

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Optimizing Your Presence on Amazon: The Art of Retail Readiness

Optimizing Your Presence on Amazon: The Art of Retail Readiness

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What Amazon Advertising 2019 Updates Were All About: Here's What You Should Know

What Amazon Advertising 2019 Updates Were All About: Here’s What You Should Know

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Elevate Your Advertising with Slideshow Ads on Amazon Sponsored Brands

Elevate Your Advertising with Slideshow Ads on Amazon Sponsored Brands

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GA 4 Set to be the Only Source of Truth – LS Digital

GA 4 Set to be the Only Source of Truth – LS Digital

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Advanced Data Analytics: Determining Digital Marketing Strategy in 2020

Advanced Data Analytics: Determining Digital Marketing Strategy in 2020

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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The Growth of Digital Payments in India: Opportunities for Marketers

The Growth of Digital Payments in India: Opportunities for Marketers

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The AI Effect: Explore How AI is Revolutionizing the Modern Marketing Landscape

The AI Effect: Explore How AI is Revolutionizing the Modern Marketing Landscape

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The Evolution of Grocery E-commerce: Trends and Strategies for Success

The Evolution of Grocery E-commerce: Trends and Strategies for Success

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Acquainting with the New Normal

Acquainting with the New Normal

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Factors to take into consideration for creating a content marketing framework – Part 2

Factors to take into consideration for creating a content marketing framework – Part 2

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Effective Tips To Get Highest ROI From Your Content Marketing Strategy – Part 2

Effective Tips To Get Highest ROI From Your Content Marketing Strategy – Part 2

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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In coming years Indian ecommerce expected to generate more than $50 billion

In coming years Indian ecommerce expected to generate more than $50 billion

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Unlocking the Power of BigQuery for Digital Analytics

Unlocking the Power of BigQuery for Digital Analytics

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Future of Third-Party Cookies: Preparing Your Digital Strategy for 2025

Future of Third-Party Cookies: Preparing Your Digital Strategy for 2025

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Adapting to Apple's Privacy Updates: Maximizing Ad ROI in a Restricted Data World

Adapting to Apple’s Privacy Updates: Maximizing Ad ROI in a Restricted Data World

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How to leverage First-party data for Better Personalization

How to leverage First-party data for Better Personalization

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The Balancing Act: Data Privacy and the Future of Digital Advertising

The Balancing Act: Data Privacy and the Future of Digital Advertising

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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GA 4 Set to be the Only Source of Truth – LS Digital

GA 4 Set to be the Only Source of Truth – LS Digital

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5 Strategies for D2C Brands to Amp Up Their Marketing Efforts This Festive Season

5 Strategies for D2C Brands to Amp Up Their Marketing Efforts This Festive Season

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8 Ways for Marketers to Get the Most of Their Paid Media Marketing Strategies in 2021

8 Ways for Marketers to Get the Most of Their Paid Media Marketing Strategies in 2021

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The Rise of Video Marketing in the Digital Era

The Rise of Video Marketing in the Digital Era

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3 Reasons Mobile Video Advertising is Here to Stay Post COVID

3 Reasons Mobile Video Advertising is Here to Stay Post COVID

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3 Reasons Why You Should Use Predictive Analytics for Media Planning

3 Reasons Why You Should Use Predictive Analytics for Media Planning

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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The Role of AI in Hyper-Personalized Customer Journeys

The Role of AI in Hyper-Personalized Customer Journeys

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Blockchain’s Potential in Revolutionizing Digital Marketing

Blockchain’s Potential in Revolutionizing Digital Marketing

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The Role of Content Marketing in building brand awareness in India

The Role of Content Marketing in building brand awareness in India

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The Impact of Digital Transformation on Indian Businesses

The Impact of Digital Transformation on Indian Businesses

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Personalization in Digital Marketing: Strategies for the Indian Consumer

Personalization in Digital Marketing: Strategies for the Indian Consumer

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3 Retail and E-Commerce Trends Brands and Marketers Should Watch Out for in 2023

3 Retail and E-Commerce Trends Brands and Marketers Should Watch Out for in 2023

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Revolutionizing Digital Marketing: DigiVerse's Game-Changing Solution

Revolutionizing Digital Marketing: DigiVerse’s Game-Changing Solution

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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How AI-Powered Dynamic Pricing is Changing the E-commerce Landscape

How AI-Powered Dynamic Pricing is Changing the E-commerce Landscape

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The Rise of E-commerce in India: Key Trends to Watch

The Rise of E-commerce in India: Key Trends to Watch

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Optimizing Keywords for Success in Marketplace Dynamics

Optimizing Keywords for Success in Marketplace Dynamics

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Optimizing Your Presence on Amazon: The Art of Retail Readiness

Optimizing Your Presence on Amazon: The Art of Retail Readiness

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Mastering Amazon PPC: Top 5 Mistakes to Dodge for Effective Advertising

Mastering Amazon PPC: Top 5 Mistakes to Dodge for Effective Advertising

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Elevate Your Advertising with Slideshow Ads on Amazon Sponsored Brands

Elevate Your Advertising with Slideshow Ads on Amazon Sponsored Brands

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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5 Expert Tips to Succeed with Facebook Ads

5 Expert Tips to Succeed with Facebook Ads

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Facebook Ads are Getting Smarter: Here’s What Marketers Must Do to Thrive

Facebook Ads are Getting Smarter: Here’s What Marketers Must Do to Thrive

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Move over B2B and B2C; it is the age of P2P now

Move over B2B and B2C; it is the age of P2P now

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Mapping Customer Journey: What you need to know

Mapping Customer Journey: What you need to know

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News:IndiaMart aiming to raise Rs.500 cr via primary market

News:IndiaMart aiming to raise Rs.500 cr via primary market

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News:Haryana Government develops e-commerce linkage schemes for MSMEs.

News:Haryana Government develops e-commerce linkage schemes for MSMEs.

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Google’s newest feature – “Now on Tap’ recognition

Google’s newest feature – “Now on Tap’ recognition

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We are at AdTech 2016, come; meet us to talk digital!

We are at AdTech 2016, come; meet us to talk digital!

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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6 PPC Strategies You Cannot Ignore in 2022

6 PPC Strategies You Cannot Ignore in 2022

  • Google Ads
Want to Use Google Ads to Reach Your Marketing Goals in 2021? Look Out for These 3 Trends

Want to Use Google Ads to Reach Your Marketing Goals in 2021? Look Out for These 3 Trends

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Google to Remove Average Position Metric in Google Ads from 30th September 2019

Google to Remove Average Position Metric in Google Ads from 30th September 2019

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Strategizing for a Cookieless Future

Strategizing for a Cookieless Future

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Top 5 Use Cases of BigQuery

Top 5 Use Cases of BigQuery

  • Google Analytics
A Deep Dive into GTM: Understanding Server-Side Tagging

A Deep Dive into GTM: Understanding Server-Side Tagging

  • Google Analytics
Unlocking the Power of Google Analytics 4's New Attribution Model

Unlocking the Power of Google Analytics 4’s New Attribution Model

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Audience Activation in GA4

Audience Activation in GA4

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Optimizing Bids With GA4

Optimizing Bids With GA4

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Why Google Certification Matters in Today's Digital Marketing Space?

Why Google Certification Matters in Today’s Digital Marketing Space?

  • Google Updates
GA 4 Set to be the Only Source of Truth – LS Digital

GA 4 Set to be the Only Source of Truth – LS Digital

  • Analytics
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  • Digital Marketing
  • Google Updates
  • logic
Don't be baffled by BERT: Here's what Brands should know about this Latest Google Algorithm Update

Don’t be baffled by BERT: Here’s what Brands should know about this Latest Google Algorithm Update

  • Google Updates
  • Search Engine Optimisation
Google Opens up Access to Google Merchant Center Results for Non-AdWords Retailers in the US

Google Opens up Access to Google Merchant Center Results for Non-AdWords Retailers in the US

  • Google Updates
  • Search Engine Optimisation
Google Plus Officially Shutting Down: Here’s how to Download, Save and Retrieve Your Data

Google Plus Officially Shutting Down: Here’s how to Download, Save and Retrieve Your Data

  • Google Updates
Google to Integrate 3 New Features in Search Results

Google to Integrate 3 New Features in Search Results

  • Google Updates
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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Can Ads talk to you?

Can Ads talk to you?

  • Digital Advertising
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TWITTER ADS: THE ADVERTISING PLATFORM THAT’S TRENDING IN THE DIGITAL SPACE!

TWITTER ADS: THE ADVERTISING PLATFORM THAT’S TRENDING IN THE DIGITAL SPACE!

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Quick tips to increase engagement on Twitter

Quick tips to increase engagement on Twitter

  • How To's

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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ASCI Launches New Influencer Marketing Guidelines: Adding Disclosure Labels On Promotional Content Becomes a Must

ASCI Launches New Influencer Marketing Guidelines: Adding Disclosure Labels On Promotional Content Becomes a Must

  • Influencer Marketing
  • Social Media Marketing
Assessing an Influencer's Audience Integrity: Importance of Data-First Approach for Brands

Assessing an Influencer’s Audience Integrity: Importance of Data-First Approach for Brands

  • Influencer Marketing
4 Proven Ways for Businesses to Boost Brand Awareness by Partnering with Influencers

4 Proven Ways for Businesses to Boost Brand Awareness by Partnering with Influencers

  • Influencer Marketing

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
How to avoid wastage in AdWords campaigns?

How to avoid wastage in AdWords campaigns?

  • Keyword Research/Google Adwords
Google announces better evaluation tools for your Adwords Account

Google announces better evaluation tools for your Adwords Account

  • Keyword Research/Google Adwords
What you need to know about AdWords?

What you need to know about AdWords?

  • Keyword Research/Google Adwords
What exactly goes on in the ‘not provided’ keyword section?

What exactly goes on in the ‘not provided’ keyword section?

  • Keyword Research/Google Adwords

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
eCommerce Link Building Simplified

eCommerce Link Building Simplified

  • Link Building
  • Search Engine Optimization (SEO)
YouTube’s Keyword Tool and its potential for Link Building

YouTube’s Keyword Tool and its potential for Link Building

  • Link Building
The most effective strategy towards building links

The most effective strategy towards building links

  • Link Building
Link development strategies for websites

Link development strategies for websites

  • Link Building

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Acquainting with the New Normal

Acquainting with the New Normal

  • Blog Marketing
  • logic
GA 4 Set to be the Only Source of Truth – LS Digital

GA 4 Set to be the Only Source of Truth – LS Digital

  • Analytics
  • Digital Advertising
  • Digital Marketing
  • Google Updates
  • logic
How To Make Changes In Amazon Retail Contributions| Logicserve Digital

How To Make Changes In Amazon Retail Contributions| Logicserve Digital

  • Digital Marketing
  • logic
3 Ways to Use Data for Boosting Your Ecommerce Business

3 Ways to Use Data for Boosting Your Ecommerce Business

  • ecommerce
  • logic
Guide to Google Robots.txt File and Robots Exclusion Standard Protocols

Guide to Google Robots.txt File and Robots Exclusion Standard Protocols

  • logic
  • Search Engine Optimisation

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
4 takeaways to live life on your own terms from Kiran Manral

4 takeaways to live life on your own terms from Kiran Manral

  • LogicTalk
3 Recipes for Entrepreneurial Success

3 Recipes for Entrepreneurial Success

  • LogicTalk
An Interaction with Vaishakhi Bharucha: Prudent and Insightful Tips For Self Development.

An Interaction with Vaishakhi Bharucha: Prudent and Insightful Tips For Self Development.

  • LogicTalk
Vineet Rajan’s Life: An Example for Every Starter

Vineet Rajan’s Life: An Example for Every Starter

  • LogicTalk
5 Quotes by Radhakrishnan Pillai (Author – Corporate Chanakya) that will Change your Life

5 Quotes by Radhakrishnan Pillai (Author – Corporate Chanakya) that will Change your Life

  • LogicTalk
Four Things You should Know to be Successful in Your Career by NC Narayanan

Four Things You should Know to be Successful in Your Career by NC Narayanan

  • LogicTalk

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Leveraging AI Tools for Predictive Marketing in 2025

  • Marketing

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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E-commerce Trends of 2022 that can influence the Future of Online Retail

  • Marketplace
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Empower Your D2C Business Scaling Strategy with These 3 Tips

  • Marketplace
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3 Strategies to Scale a Marketplace for Accelerated Growth

  • Marketplace
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10 Common e-Commerce Challenges for 2022

  • Marketplace
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The Rapid Rise of Mobile Commerce in India

  • Marketplace
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Future e-Commerce Trends to Watch Out for in India

  • Marketplace

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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The Metaverse Phoenix: A Journey Towards Rebound

  • Meta

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
The Future of Email Marketing is not Just Mobile-First but Interactive too

The Future of Email Marketing is not Just Mobile-First but Interactive too

  • Digital Marketing
  • Mobile Marketing
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Why Retention Is Better Than Acquisition As A Mobile Marketing Tactic?

  • Mobile Marketing
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Expanded Text Ads: What has changed and how it helps

  • Mobile Marketing
  • Pay Per Click (PPC)
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Mobile App Metrics that Marketers Must Know

  • Mobile Marketing
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Must know mobile advertising trends

  • Mobile Marketing
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Mobile Ecosystem and Statistics

  • Mobile Marketing

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Why Regional Content is Driving Digital Advertising Growth in India

  • NEWS
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Voice Search Marketing Optimizing Content for Smart Speakers and Voice Assistants in India

  • NEWS
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Vernacular SEO: The Key to Tapping into India’s Tier-2 and Tier-3 Markets

  • NEWS

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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SEARCH COMPANION ADS – An efficient way to expand targeting options on GDN

  • Digital Advertising
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How To Use Advanced Segments In Google Analytics

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Growth and Trends in e-commerce India 2014 – Key factors for e-retailers to concentrate on!!

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Buzz your Emails with Live Trends for Enhancing your Campaigns

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How to understand the ‘Not Provided’ Traffic

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The need of Call Tracking for Local PPC

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Must Follow Digital Marketing Professionals

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Tips to Optimize Images for Blogs and Social Media

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Want Better Site Rankings – Get Good Online Reviews

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How to Measure B2B Content Marketing Outputs

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How to Create Content for Mobile

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Difference between B2B And B2C Content Marketing

  • Other SEO News

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Reinforce Your Online Presence by Adhering To This App Permission Guide

Reinforce Your Online Presence by Adhering To This App Permission Guide

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Has Twitter already replaced customer service executives to answer queries real time?

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  • Social Media Optimization (SMO)
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Facebook’s 20% Ad Image text overlay rule, changed.

  • Digital Advertising
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  • Social Media Optimization (SMO)
Facebook Tests New Anti-Imposter Security Feature

Facebook Tests New Anti-Imposter Security Feature

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  • Social Media Marketing
  • Social Media Optimization (SMO)
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How to Write Social Media Posts?

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What Nobody Will Tell You About Twitter Analytics

  • Other SMO News

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Why Do You Need SEO and PPC to Grow Digitally?

  • Pay Per Click
  • Search Engine Optimisation
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Top 10 PPC Trends to Leverage in 2020

  • Pay Per Click
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How Can First-Party Data Be Used for Improving PPC Performance?

  • Pay Per Click
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5 Audiences to NOT Include in your PPC Campaigns

  • Pay Per Click
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5 Reasons why Automated Bidding is NOT the Magic Potion to all PPC Challenges

  • Pay Per Click
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No more accelerated Ad delivery for Search and Shopping campaigns.

  • Pay Per Click

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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What is GDN and different types of targeting?

  • Pay Per Click Management News
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Can PPC be used for Lead Generation by SMEs?

  • Pay Per Click (PPC)
  • Pay Per Click Management News
Google Announces Some Major AdWords Changes

Google Announces Some Major AdWords Changes

  • NEWS
  • Pay Per Click (PPC)
  • Pay Per Click Management News
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Go Bid On Branded Terms Right Away If You Want Some More Traffic

  • Pay Per Click Management News
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All It Takes To Optimize Your Website’s Conversion Rates

  • Pay Per Click Management News
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Challenges in SEO and PPC management

  • Pay Per Click Management News

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Google Signals – The New Cross Device Reporting Feature on Google Analytics

Google Signals – The New Cross Device Reporting Feature on Google Analytics

  • Pay Per Click (PPC)
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Revenue Boost Made Possible With These Innovative AdWords Strategies

  • Pay Per Click (PPC)
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All You Need to Know About AdWords Notes and its Merits

  • Pay Per Click (PPC)
Google AdWords Responsive Search Ads Now Allows 3 Headlines

Google AdWords Responsive Search Ads Now Allows 3 Headlines

  • Pay Per Click (PPC)
  • Search Engine Marketing
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Simple ways to stay productive when the AdWords interface changes

  • Pay Per Click (PPC)
Google AMP team comes up with ‘Render On Idle’ feature

Google AMP team comes up with ‘Render On Idle’ feature

  • Pay Per Click (PPC)

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Four significant points to consider when using AdRoll

  • PPC Tools
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Underused Google Features In AdWords That Really Work

  • PPC Tools

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Advanced Techniques in Programmatic Advertising for 2024

Advanced Techniques in Programmatic Advertising for 2024

  • Programmatic
Optimizing Publisher Buys Programmatically

Optimizing Publisher Buys Programmatically

  • Programmatic
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What is CoMMeT and Its Benefits?

  • Programmatic
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What Should Marketers and Entrepreneurs Know About Programmatic Digital Out of Home (pDOOH)?

  • Programmatic
Media Consolidation Through Programmatic DV360: Streamlining Digital Marketing Efforts

Media Consolidation Through Programmatic DV360: Streamlining Digital Marketing Efforts

  • Programmatic
5 Programmatic Advertising Trend You Cannot Ignore in 2022

5 Programmatic Advertising Trend You Cannot Ignore in 2022

  • Programmatic

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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5 Steps to SEM Success in the Era of Machine Learning

  • Digital Marketing
  • machine learning
  • ML
  • Search Engine Marketing
Customer Acquisition Vs. Customer Retention – 5 Best Practices to Increase Revenues

Customer Acquisition Vs. Customer Retention – 5 Best Practices to Increase Revenues

  • Digital Marketing
  • Search Engine Marketing
Google Rolls Out Three Brand New Features, Including Video for Responsive Display Ads

Google Rolls Out Three Brand New Features, Including Video for Responsive Display Ads

  • Search Engine Marketing
A Paradigm Shift in the Ad Industry: From Cookie-Based Remarketing to People-Based Targeting

A Paradigm Shift in the Ad Industry: From Cookie-Based Remarketing to People-Based Targeting

  • Search Engine Marketing
Single and Exclusive Search Advertising Platform for Bing and Yahoo Ads

Single and Exclusive Search Advertising Platform for Bing and Yahoo Ads

  • Search Engine Marketing
Google Takes a Bold Step Against Comparison Shopping Services

Google Takes a Bold Step Against Comparison Shopping Services

  • Search Engine Marketing
  • Search Engine Optimisation

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
The Evolution of Digital Advertising in India

The Evolution of Digital Advertising in India

  • Search Engine Optimisation
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Guide to Google Robots.txt File and Robots Exclusion Standard Protocols

  • logic
  • Search Engine Optimisation
This ONE Thing Will Change The Way You Approach SEO

This ONE Thing Will Change The Way You Approach SEO

  • Search Engine Optimisation
2022: Getting Ready for the Incoming SEO and Digital Marketing Trends

2022: Getting Ready for the Incoming SEO and Digital Marketing Trends

  • Search Engine Optimisation
SEO Technical Audit Checklist 2021: How to make your website crawler friendly

SEO Technical Audit Checklist 2021: How to make your website crawler friendly

  • Search Engine Optimisation
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3 Important Stages to Write Efficiently

  • Search Engine Optimisation

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
AI vs. Traditional SEO: Is Your B2B Marketing Strategy Ready for the Shift?

AI vs. Traditional SEO: Is Your B2B Marketing Strategy Ready for the Shift?

  • Search Engine Optimization (SEO)
The Rise of Zero-Click Search: How Marketers Should Evolve SEO Strategies

The Rise of Zero-Click Search: How Marketers Should Evolve SEO Strategies

  • All
  • Search Engine Optimization (SEO)
3 SEO Strategies That Could Deliver Robust Results in the Post-COVID World

3 SEO Strategies That Could Deliver Robust Results in the Post-COVID World

  • Search Engine Optimization (SEO)
How Can Attributes Help Improve Your Google My Business Listing?

How Can Attributes Help Improve Your Google My Business Listing?

  • Search Engine Optimization (SEO)
Why is SEO More Relevant Than Ever in 2020?

Why is SEO More Relevant Than Ever in 2020?

  • Search Engine Optimization (SEO)
7 Ways Businesses Can Leverage SEO & Marketing to Thrive under the Coronavirus Pandemic

7 Ways Businesses Can Leverage SEO & Marketing to Thrive under the Coronavirus Pandemic

  • Search Engine Optimization (SEO)

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Google’s New Rich Communications Services Platform – What you need to know

Google’s New Rich Communications Services Platform – What you need to know

  • SEO Tools
Data Driven Attribution: A Google Analytics Premium Feature

Data Driven Attribution: A Google Analytics Premium Feature

  • SEO Tools
What is Google Webmaster Tools API

What is Google Webmaster Tools API

  • SEO Tools
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The 5 Helpful SEO Tools

  • SEO Tools
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Universal Analytics v/s Classic Analytics

  • SEO Tools
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The Beginners Guide to SEO Tools

  • SEO Tools

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Top Social Media Marketing Strategies for Indian Brands in 2024

Top Social Media Marketing Strategies for Indian Brands in 2024

  • Social Media Marketing
Short-Form Video Content is Coming for the Crown

Short-Form Video Content is Coming for the Crown

  • Social Media Marketing
ASCI Launches New Influencer Marketing Guidelines: Adding Disclosure Labels On Promotional Content Becomes a Must

ASCI Launches New Influencer Marketing Guidelines: Adding Disclosure Labels On Promotional Content Becomes a Must

  • Influencer Marketing
  • Social Media Marketing
10 Social Media Trends for Driving Your Marketing Strategy in 2021

10 Social Media Trends for Driving Your Marketing Strategy in 2021

  • Social Media Marketing
3 Tips for Creating a Social Media Marketing Strategy for the Post-COVID-19 World

3 Tips for Creating a Social Media Marketing Strategy for the Post-COVID-19 World

  • Social Media Marketing
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How Can Purpose-Driven Social Media Campaigns Help Brands Better Connect with Target Audience?

  • Social Media Marketing

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
7 Ways to Build A Bigger Social Media Audience

7 Ways to Build A Bigger Social Media Audience

  • Social Media Marketing
  • Social Media Optimisation
Should my Business Worry about Libra, the new cryptocurrency from Facebook?

Should my Business Worry about Libra, the new cryptocurrency from Facebook?

  • Social Media Optimisation
YouTube Introduces Fact-Check Information Panels to Combat Fake Information and Hoaxes

YouTube Introduces Fact-Check Information Panels to Combat Fake Information and Hoaxes

  • Social Media Optimisation
Instagram Denies Rumors Claiming That Posts Reach Only 7% Of Followers

Instagram Denies Rumors Claiming That Posts Reach Only 7% Of Followers

  • Social Media Optimisation
Schedule Videos to Your Business Profiles with this New Feature from Instagram

Schedule Videos to Your Business Profiles with this New Feature from Instagram

  • Social Media Optimisation
How to Make Your Social Media Strategy Stronger For the Coming Year

How to Make Your Social Media Strategy Stronger For the Coming Year

  • Social Media Optimisation

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Is Facebook Working on Launching an Exclusive Creator Studio for Instagram?

Is Facebook Working on Launching an Exclusive Creator Studio for Instagram?

  • Social Media Optimization (SMO)
Your Facebook News Feed might get a makeover with new font styles

Your Facebook News Feed might get a makeover with new font styles

  • Social Media Optimization (SMO)
YouTube Working on Two New Internal Metrics to Evaluate the Success of Videos on the Site

YouTube Working on Two New Internal Metrics to Evaluate the Success of Videos on the Site

  • Social Media Optimization (SMO)
Is Facebook Bringing Back Messenger into the Main App?

Is Facebook Bringing Back Messenger into the Main App?

  • Social Media Optimization (SMO)
Facebook Retiring Relevance Score – 3 New Metrics to be introduced in April

Facebook Retiring Relevance Score – 3 New Metrics to be introduced in April

  • Social Media Optimization (SMO)
LinkedIn stops mail export facility with the new privacy setting

LinkedIn stops mail export facility with the new privacy setting

  • Social Media Marketing
  • Social Media Optimization (SMO)

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SEM
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Digital
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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Listen to the true voice of your customers - Key Metrics to Track using Social Listening Tools

Listen to the true voice of your customers – Key Metrics to Track using Social Listening Tools

  • Social Media Tools

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SMO
mobile
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content
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SEM
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creatives
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Digital
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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
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Survey: Communicating with Chatbot

  • Survey
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Survey: Your Interest in Animated Content

  • Survey
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Survey: Watching Live Videos on Social Media

  • Survey
Survey: Your interest in Facebook Event Invites

Survey: Your interest in Facebook Event Invites

  • Survey
Survey: Content in Meme Format

Survey: Content in Meme Format

  • Survey
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Survey: Augmented Reality Shopping

  • Survey

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
Four Brands using Facebook Marketing for their Benefits - Part 2

Four Brands using Facebook Marketing for their Benefits – Part 2

  • Digital Advertising
  • Social Media Marketing
  • Social Media Optimization (SMO)
  • Tip's
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How Are Brands Using Instagram for Marketing?

  • Social Media Optimization (SMO)
  • Tip's
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Effective ways of marketing your brand on Instagram

  • Social Media Optimization (SMO)
  • Tip's
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6 Ways To Find Inspiration For Content Creation

  • Social Media Marketing
  • Tip's
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Factors to take into consideration for creating a content marketing framework – Part 2

  • Blog Marketing
  • Social Media Optimization (SMO)
  • Tip's
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Factors to take into consideration for creating a content marketing framework-Part 1

  • Social Media Marketing
  • Social Media Optimization (SMO)
  • Tip's

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SEM
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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

  • NEWS
4 Things Marketers and Video Creators Should Know About YouTube’s Automatic Video Chapters

4 Things Marketers and Video Creators Should Know About YouTube’s Automatic Video Chapters

  • Video Marketing
5 Powerful YouTube Marketing Strategy Tips for 2021

5 Powerful YouTube Marketing Strategy Tips for 2021

  • Video Marketing
Why Animated Video Marketing Should Be a Part of Your Digital Strategy in 2021?

Why Animated Video Marketing Should Be a Part of Your Digital Strategy in 2021?

  • Video Marketing
5 Video Marketing Trends That Can Make an Impact in 2021

5 Video Marketing Trends That Can Make an Impact in 2021

  • Video Marketing
YouTube Announces Several Features that Simplify Management of Video Marketing Campaigns

YouTube Announces Several Features that Simplify Management of Video Marketing Campaigns

  • Search Engine Optimisation
  • Video Marketing
The Rise of Video Advertising in 2019 And the Way Ahead

The Rise of Video Advertising in 2019 And the Way Ahead

  • Video Marketing

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SMO
mobile
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SEM
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creatives
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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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Spotify Testing Voice-enabled Ads for Select Users in the US

Spotify Testing Voice-enabled Ads for Select Users in the US

  • Voice enabled ads

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Using Live Streaming to Drive Holiday Sales in Retail

Using Live Streaming to Drive Holiday Sales in Retail

At first glance, today's live streaming shopping phenomenon might remind many of the classic teleshopping channels that dominated late-night television...

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