1.GenAI demand skyrockets 411% globally since 2019; India leads in AI/ML job postings
As per Cornerstone’s SkyHive data, India led with 4.1 percent of its job postings focused on AI/ML and nearly 18 percent of data analytics jobs, reflecting its growing role in the global AI landscape between January and July 2024. [Source: StoryBoard 18]
2. How Emotional Intelligence Drives Modern Marketing Success
Emotional intelligence in marketing helps CMOs create campaigns that deeply resonate with customers, fostering stronger emotional connections and loyalty. [Source: CMS Wire]
3. Decoding the Differences of Traditional AI vs. Generative AI in Marketing
Learn how traditional AI handles tasks like predictions and automation, while generative AI excels in creative content and campaign strategies. [Source: CMS Wire]
4. How green is your web presence? It’s time to talk about digital sustainability
Empty words aren’t enough when it comes to carbon output, says Leigh Gammons of Tangent. And this applies as much to your online activities as those in the real world. [Source: The Drum]
5. Maintaining SEO Against Varying International Laws And Regulations
Overcome the challenges of managing SEO across multiple territories. Learn how to navigate international laws and regulations for effective SEO strategies. [Source: Search Engine Journal]
6. Data Monetization Trends: Insights From 1000 Organizations
An analysis of more than 1000 organizations generating measurable value from data, compiled by West Monroe, reveals several compelling trends that are influencing the future of data monetization and the future of the economy itself. [Source: Forbes]
7. Google recognizes content creators: A breakthrough for E-E-A-T and SEO
Google now highlights content creators as trusted sources in search results. Here’s why this matters for E-E-A-T and how SEOs can benefit. [Source: Search Engine Land]
8. Social Shopping Is on the Rise—and It’s Not Just Gen Z
Shoppers of all ages are buying products through social apps, gaming platforms, and livestreams, according to new data from Horizon Media, exclusively shared with ADWEEK. [Source: Adweek]
9. Meta announces Llama 3.2, its free AI model which can see and talk with users
Meta has announced its new free and open-source large language model (LLM), Llama 3.2, during Meta Connect 2024. This new language model is the first Llama model from Meta to introduce visual processing capabilities. [Source: India Today]
10. Unlocking the potential of audio marketing during India’s festive season
Amit Doshi explains how audio marketing, through music streaming and podcasts plays a key role in festive season marketing in India. He highlights the importance of understanding consumer behaviour, the emotional power of music, and more. [Source: Social Samosa]
