To complement these awareness-dedicated campaign, we also executed Sponsored Product Ads to bring in conversions. These targeted at product-line level to only feature products within the same category
Organic Assistance in Overall Sales
Decline in Overall COA
Increase in Order rate
Growth in total revenue
Since the market is a highly competitive landscape, all four ad types including Sponsored Product, Sponsored Brand & , Sponsored Brand Video & Sponsored Display Ads were utilized
Brand, Generic and Competitor keywords were covered for Sponsored Product campaigns and the overall objective was to create a flexible structure. Different categories & keywords were experimented with and optimized until the best outcome providing structure was developed
Phrase, Exact, Converting ASIN and Automatic Ad groups were created for expanding the reach and discover new search trends
To cater to the traffic that looked specially for competitor search terms, we added competitor brand keywords like Bajaj, Philips, etc to our existing ad campaigns
We used both video and display assets as part of our strategy as video ads tend to usually perform better than image ads. They are more interactive hence, more influential for making buying decisions
To complement these awareness-dedicated campaign, we also executed Sponsored Product Ads to bring in conversions. These targeted at product-line level to only feature products within the same category
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This serves as a public notice to raise awareness regarding the misuse of Logicserve Digital Private Limited’s (LS Digital) identity. It has come to our attention that certain individuals/entities are engaging in fraudulent activities by falsely representing themselves as employees, representatives, or agents of LS Digital. These perpetrators aim to exploit and deceive prospective job seekers by illegitimately offering employment opportunities through various online platforms such as [Telegram, WhatsApp, LinkedIn and other websites]. We understand that they are also reaching out to people via telephone calls, issuing counterfeit offer letters, conducting fake interviews and requesting financial deposits into specific bank accounts. We encourage the public to exercise caution and verify any such communications to ensure authenticity.
Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.
Our human resources/recruitment team exclusively corresponds through email addresses with the domain [LSDIGITAL.COM]. If you receive any communication from any other domain or through a generic email ID ending with Gmail/Yahoo domain regarding a job offer or interview call, exercise vigilance, as it may indicate a potential scam.
In the event that you believe you have fallen victim to recruitment fraud, we urge you to promptly report the incident to law enforcement agencies.