Optimized content on Amazon platform for Hazel to improve the BSR & sales in Home and Kitchenware Category​

challenges

Value Retail’s objective was to improve brand recall value for its brand ‘Hazel’, increase the sales and capture maximum number of demand in the Home and Kitchenware category. ​

The Outcome

54%​

ASINs showed improvement in BSR​

50%

ASINs increased ​

51%

of ASINs showed growth in Sales revenue​